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IMC Newsletter - January 2019

Public (Anyone can see)

Board establishes Strategic Plan

Your Federal Council met in Melbourne on 18 and 19 October 2018 to finalise the IMC Strategic Plan 2018-2021.

The plan aims to drive the achievement of our Vision for IMC:

“The IMC will be recognised by all as the leading organisation representing and serving its members and the management consulting profession.”

This will be delivered through our IMC Mission:

“To represent and promote IMC members and the management consulting profession, maintain standards, and develop members.”

Five key strategic pillars or objectives have been identified in the plan. These are:

  • Re-position and promote the member value proposition with a focus on strengthening the professionalism of members and their businesses
  • Strengthen engagement with members and build the IMC community
  • Strengthen member and potential member experience in interacting with IMC
  • Deliver high quality, relevant events and professional development to members and potential members
  • Build a sustainable revenue base through sponsorships and manage costs to enable re-investment in IMC

In future editions of the newsletter, we will outline how we intend to deliver the value to members form each of these strategic pillars.

Federal Council appoints Office Holders

At its October Meeting, Federal Council elected Brendyn Williams FIMC CMC to continue as National President for 2018/19. Brendyn joined Federal Council in November 2012 and was first elected National President in November 2016 having previously served as a Vice-President. Brendyn is also Chapter President of NSW/ACT.

Federal Council also elected Bill Pickett FIMC CMC, Chapter President of Victoria, and Steve Turner MIMC, Chapter President of Queensland, as National Vice-Presidents. Bill Pickett continues in the role as National Secretary and Peter Westlund MIMC CMC, Chapter President of WA, continues as National Treasurer and Company Secretary.

The full Federal Council also comprises, Graham Williamson MIMC CMC, Queensland; Guy Thornycroft, MIMC, NSW; Dr Craig Peacock, FIMC CMC, Victoria; and Nick Hadjinicolaou, MIMC CMC, South Australia.

What happened at the National Symposium?

This year’s IMC National Symposium was focused on the practical growth of a consulting practice and not surprisingly many of the aspects covered would apply equally to any service oriented company. The value stands for its self.

We will present a short summary of each of the sessions in our newsletters. Here are some snapshots.

Bill Pickett from Pickett Consulting offered a selection of the most valuable KPIs to monitor and track, by way of measuring growth and development. For me the top 4 had to be:

  • Fee Work/ Total Hours Worked to ensure I remain working where it pays
  • Sales/Prospects to ensure I am presenting my value in the best way
  • Net Profit/ Sales to ensure I am servicing the most profitable clients and not just any clients and
  • The client satisfaction score to help leverage their satisfaction into further sales.

Dr Craig Peacock a Director with Chase Consulting Group delivered a thought-provoking session on Technology and ‘What to Use’ that was less a lecture than his research into options and merits. Far from a heady technical session this was a practical and interactive hour well spent. The importance of video in your marketing, the use of social media, Apps that make a difference and software that actually works were all covered.

Steve Wood who runs Roaring Success Pty Ltd and has written The Money Tree book generously took us through his history and learnings of proposals. What works and what does not. It was entertaining, frank and of immense value to anyone who must tender a proposal for service. So many little insights into common mistakes and changes that make all the difference. This session alone was worth the entire cost of attending. His presentation is available to those that attended making the takeaway readymade. One key point was to highlight the value to the client, not describe how good you are. His advice is to write proposals only when you know it will fit like a glove, so learn, listen and question so you are certain you know what they want and what they can spend, then paint a picture and keep it simple and memorable. Only deliver a proposal you can present. There is no point in emailing it and crossing your fingers.